Welcome
Welcome to our Social Media for In-house Recruiters series - a collection of 4 webinars designed to give in-house recruiters, talent acquisition & HR professionals a detailed and engaging breakdown of how to use the leading social networks for talent acquisition & employer branding.
Who Should Attend?
Anyone with day-to-day (or management) responsibility for recruitment and / or employer branding within an organisation.
Primarily, that will be in-house recruiters and HR professionals with direct recruiting responsibility, but may also include elements of marketing, branding & communications.
The course is designed mainly for those companies looking to leverage the basic social media accounts, although we also highlight where premium accounts & services may be of benefit to your recruitment activities. However, we recommend leveraging the free accounts before investing in premium services - you'll be surprised how much you can do!
The course caters for all levels of social media knowledge, from complete beginners to experienced users – and will explain 'social recruiting' on both a tactical & strategic level. Even the most savvy social media users are surprised by how much they learn during the course!
What you will learn
- Optimise all of your social media profiles for recruitment & branding purposes
- Access active and passive candidates through targeted recruitment & branding activities
- Design, build & deliver a comprehensive social media for recruitment strategy
- Contact candidates in the most effective way - wherever possible free of charge (although premium options will be highlighted and discussed)
- Build your own active candidate talent pools & create targeted passive candidate pipelines
- Use additional tools & technologies to minimise resource and maximise returns on your social media activities
The Benefits of Attending
The key benefits and outcomes of using Social Media to Recruit include:
- A significant reduction in non-essential recruitment agency usage (and spend)
- Gaining increased access to the candidate talent pool - increasing candidate quality & availability
- Time saved on candidate sourcing by using the most effective tools & techniques
- The development of your employer brand amongst targeted talent communities